Create A Place Podcast : Episode 6

Listen on Apple https://podcasts.apple.com/us/podcast/episode-6-the-power-of-connection-in-the/id1779942208?i=1000683151723

Listen on Spotify https://open.spotify.com/episode/2Ivq2lqtnJtAZOsmmw6bN2?si=fC5Xv7a4QWqRFpjEyqzhKA

In this episode of Create A Place podcast, host Kristina York interviews Kelly Primeau, a marketing expert and business owner. They discuss the challenges small businesses face post-COVID, the shift to remote and hybrid work, and the importance of in-person collaboration. Kelly shares her experiences in navigating these changes, the role of workspace design in productivity, and the potential of podcasting as a tool for connection and storytelling in business. The conversation emphasizes the need for transparency and intentionality in workplace culture as businesses adapt to the evolving landscape.

Episode Highlights:

• Post-COVID, many small businesses are struggling with hiring/retaining talent due to increased competition

• In-person collaboration is crucial for mentoring younger team members and fostering a positive work culture

• The shift to remote work has changed how businesses operate, requiring shifts for productivity and communication

• Workspace design plays a significant role in employee engagement and productivity

• Podcasting can be a powerful tool for storytelling and connecting with audiences

• Creating a supportive work environment is essential for employee well-being and productivity

• Employers have a responsibility to facilitate connections among employees to combat isolation

• The future of work will likely involve a hybrid model that balances remote and in-office work

• Investing in marketing and branding is vital for small businesses to thrive in a competitive landscape